Posted by:Della Mbaya
The Apps Africa Awards took place yesterday in Cape Town, with a slew of some of the most exciting advances in mobile and digital technology competing against each other for some pretty high value stakes – from the fields of financial tech, to social impact, to disruptive innovation – all categories that any of the entrants would be proud to have been nominated in.
The biggest award of the night was understandably the most competitive – with an array of behemoths in the mobile tech space:
Competing against Carter and FeastFox from South Africa, Asorbia from Ghana and Truecaller Africa, Boomplay Music managed to take the prize as Africa’s Best App – a nod to the music streaming app’s ease of use, gorgeous interface and most significantly, the impact of the app – and the manner in which it has opened up access to music, for millions across the continent.
Current statistics show that Boomplay users have shot up to 16 million over the past year, with an increase in Monthly Active Users to 9 million up from 2 million last year.
Joe He is the MD for Boomplay Music: ‘’Bagging the award for the best African app showcases our renewed efforts to build a sustainable ecosystem for content providers, while ensuring that content consumption is a walk in the park for our users. The growth we have experienced in only a little over two years is super impressive. On behalf of Boomplay Music, we are emboldened by this recognition and will continue to sharpen our focus towards confrontingdigital content consumption challenges with new and adaptive innovations through technology.’’
You can download Boomplay Music from the Play Store, and for iPhone owners, the app will be available for your operating system at the start of next year.